Goals and Approach

Staying ahead in today’s rapidly-advancing internet age demands a merging of engaging design, strategic marketing, and a solid understanding of web traffic analytics, social media and advanced search technology. That’s precisely what Create & Associates delivered to F&F Supply Company, New York’s largest supplier of hardware and maintenance supplies to the real estate management industry.

Through Create & Associates’ unique combination of responsive design, e-commerce functionality, and traffic-generating technology, F&F Supply achieved the following:

• Increased web traffic by over 40% in two month’s time
• Offered over 1,000 products for online purchase — which they can update anytime through easy in-house content management
• Signed on a growing list of new customers due to their improved presence on search engines and targeted social network pages

Results

Specifically, Create & Associates is helping F&F Supply build its business by providing:

• Responsive design
  To make the site compatible with smartphones, tablets, laptops, and mobile devices
• Organic SEO
  To make the site easier to find in web searches
• Google Analytics tracking
  To measure results and analyze traffic
• Increased e-marketing and social media presence
  To drive traffic from multiple, well-targeted sources
• WordPress content management
  For easy, in-house updating e-commerce capabilities
  For simplified, self-service ordering
• New sign-up form
  For fast customer registration
• Strategic planning
  To convert the lessons learned from analytics into more targeted marketing campaigns